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29.6.21

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121

29.6.21

• TGS Announces Completion of the Acquisition of Even Matchup Gaming, The Largest Live Tournament Operator in Canada • App spending reaches all time high of $34bn during Q2 2021 • YouTube wins naming rights for 6,000-seat event venue at Hollywood Park • League of Legends Esports Manager receives game approval in China

Canada

TGS Announces Completion of the Acquisition of Even Matchup Gaming, The Largest Live Tournament Operator in Canada

TGS Esports Inc. ("TGS" or the "Company") (TSXV: TGS) (OTCQB: TGSEF) (FRA: 5RH) is pleased to announce that it has completed its previously announced  acquisition of Even Matchup Gaming Inc. ("EMG"), a leading esports tournament organizer. EMG owns and operates major esports events, including Get On My Level ("GOML"), the largest fighting game tournament in Canada and Let's Make Big Moves, the largest Super Smash Bros. event in the New York Area (the "Acquisition"). EMG, as a leading esports event organization, is involved in the largest esports events in North America. EMG has hosted and broadcast 100+ events in the last two years. Since 2019, EMG has enjoyed 100+ million social interactions, and interacted with 18+ million viewers, with 50+ million minutes of their content consumed.

Gaming

Microsoft launches Xbox Cloud Gaming beta on PC, iOS

Microsoft has brought its cloud gaming service to PC and Apple platforms, as the company today announced the Xbox Cloud Gaming beta is now available on Windows 10 PCs and iOS phones and tablets for all Xbox Game Pass Ultimate subscribers. In each case, users can access the service by going to xbox.com/play on a Chrome, Edge, or Safari browser. The company also said it has upgraded its datacenters so that its cloud gaming service is being run on custom Xbox Series X hardware for faster load times and improved frame rates. (Streams will be limited to 60 frames per second and 1080p resolution "to ensure the lowest latency.")

App spending reaches all time high of $34bn during Q2 2021

Mobile spending reached new heights during Q2 2021, hitting $34 billion, according to the latest report from mobile data analyst App Annie. Consumer spending increased by $2 billion compared to Q1 2021, and broke the record established during Q1 2021, at $32 billion. Looking at games more specifically, weekly downloads were around one billion a week for the fifth quarter in a row and consumer spending was on average $1.7 billion a week, up 35% compared to Q2 2019. The top games for Q2 2021 were Supersonic's Bridge Race in terms of downloads, and Roblox in terms of consumer spend.

‘Final Fantasy VII Remake Intergrade’ sets a new standard for console generation updates

Reviews for Insomniac Games’s recent magnum opus have been largely unequivocal: “Ratchet and Clank: Rift Apart” is probably the best-looking game ever made. But after several hours with Square Enix’s “Intergrade” upgrade on the PlayStation 5, “Final Fantasy VII Remake” belongs in the conversation. In “Final Fantasy VII Remake Intergade,” which released June 10, the PlayStation 5 essentially received its own version of last year’s award-winning “Final Fantasy VII Remake,” a thorough reimagining of the 1997 role-playing game that made a meteoric impact on how video game stories are told. The clumsy title is a cheeky reference to the fact that the game isn’t exactly an upgrade. But, in this rare instance of a major studio playing down expectations, Square Enix actually sells itself short.

Content Creators

YouTube wins naming rights for 6,000-seat event venue at Hollywood Park

Google-owned YouTube will have its name on a new live event venue in Inglewood, California, part of the new Hollywood Park mixed-use development, the companies announced Monday. YouTube Theater will be a 6,000-seat performance venue, which will host concerts, comedy shows, YouTube creator events, esports competitions, and community shows. Financial terms of the multiyear naming rights deal were not disclosed. The development is the site of the former Hollywood Park Racetrack and part of the same complex as SoFi Stadium — where the Rams and Chargers play — and American Airlines Plaza. Hollywood Park also houses 3,000 apartments, a 300-room hotel, and an 890,000 square-foot retail area.

HyperX named FaZe Clan gaming microphone partner

North American organisation FaZe Clan has named peripherals brand HyperX as its official gaming microphone partner. As a result of the partnership, HyperX will provide its range of microphones to FaZe Clan’s content creators. In addition, both entities will create a range of activations. This includes, video and social media content, providing access to exclusive streaming events, FaZe Clan meet and greets, plus product giveaways. Stephanie Winkler, HyperX’s Strategic Marketing Manager, commented: “Working together with FaZe Clan highlights HyperX’s commitment to equip entertaining gaming content creators around the world with top-quality microphones.

How Aeropostale went from bankrupt mall store to trending TikTok brand in 5 years

Five years after bankruptcy, Aeropostale and parent company ABG have slowly been working to turn the brand’s prospects around, starting with a renewed focus on the Gen Z consumer. Thanks to a focus on denim and some timely virality on TikTok, the brand is in a much better place now than in 2016. Aeropostale’s back-to-school product assortment, which launched on Monday, is heavy on denim, with a variety of new fits and washes in men’s and women’s. According to Natalie Levy, chief merchandise officer at Aeropostale, denim was just a small part of the business when she joined the company in 2017. The sales ratio for tops-to-bottoms was three-to-one, with graphic tees being the biggest selling item. Now, denim is the brand’s No. 1 category, with current sales 50% higher than in 2019.

Esports

Super League Gaming partners with Trovo for Mobcrush integration

Super League Gaming announced Monday that it has partnered with Tencent-owned streaming service Trovo to integrate Mobcrush’s multicasting software solution into the platform. Financial terms of the deal were not disclosed. SLG finalized its acquisition of Mobcrush on June 2 in an all-stock transaction valued at more than $60 million USD. Trovo claims five million active monthly users and 300,000 content creators and streamers that use the service as of this writing.

League of Legends Esports Manager receives game approval in China

Riot Games’ League of Legends Esports Manager mobile game has received game approval from China’s National Press and Publication Administration (NPPA), alongside 43 other games. The Chinese version of the game will feature all League of Legends Pro League (LPL) teams, players, and staff, and the player will represent the “team manager” to build his/her team. Tencent Holdings, the owner of Riot Games, is still both publishing and operating representative of the game, according to NPPA. This is the second Riot Games mobile title that has received game approval in China this year. In February, League of Legends: Wild Rift received approval.

Berlin International Gaming earns the biggest prize pool in its history, gives it away to charity

Berlin International Gaming (BIG) has won the biggest esports prize in its history, and it is giving it all away to charity. At the $10 million USD global charity event Gamers Without Borders, BIG beat out Brazilian team FURIA in Counter-Strike: Global Offensive to take home $600,000 in prize money. As the event and the prize money are aimed at helping charities around the world, BIG has decided that it will donate the entirety of its earnings to International Medical Corps, a charity dedicated to distributing COVID-19 vaccines to communities worldwide.